LA GALAXIA GUTENBERG MARSHALL MCLUHAN PDF

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La galaxia Gutenberg has ratings and 61 reviews. Chiara said: Basically what McLuhan argues in his book is that the invention and diffusion of Gutenb. Buy LA GALAXIA GUTENBERG by Marshall McLuhan (ISBN: ) from Amazon’s Book Store. Everyday low prices and free delivery on eligible. La galaxia Gutenberg: gĂ©nesis del homo typographicus [Marshall McLuhan] on *FREE* shipping on qualifying offers. Planeta-Agostini. Barcelona.

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And, as always, he has a great witty writing style: Overall, I loved the book and am now equipped with a list of other authors to check out.

Written by a Canadian scholar and published by the University of Toronto Press. His ideas need to be brought up back into social discussion to raise awareness and start the process of evolving human consciousness from an adolescent technological tyrant civilization to an adult egalitarian sustainable society. And he had a bit role in “Annie Hall”.

Its really impossible to talk about McLuhan without sounding trite. If men decided to modify this visual technology by an electric technology, individualism would also be modified.

And since most of his sources are from research papers and the like, their intended mcluhzn is experts, and possibly interested and educated amateurs. And the same rule applies: This book takes a very broad approach on how the printing press changed the way we communicate, and I agree with the author and the scholars he quotes in that the printing press gutenebrg far-reaching effects on the world. Want to Read saving….

Dans la Galaxie de Gutenberg Marshall McLuhan presente sa grande these que ce n’est pas le contenu gutenebrg message mais son medium presse ecrite, television, radio, etc. Nov 19, Robert Cross rated it really liked it. Oct 20, Theresa Macphail rated it liked it Shelves: As with all of his works, this one, as well as “Understanding Media, The Extensions of Man”, had a huge impact on me.

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Thanks for telling us about the problem. Thus marahall carries the individuating power of the phonetic alphabet much further than manuscript culture could ever do.

The Gutenberg Galaxy – Wikipedia

In this he’s called the original media guru, and that’s an understatement. The strangeness of the use of “electrifying” is entirely appropriate in the McLuhan context of I really like the way that McLuhan constructs his narrative by quoting other writers and commenting on the quoted material. It seems to me a book that somebody should have written a century ago.

The Making of Typographic Man is a book by Marshall McLuhanin which the author analyzes the effects of mass mediaespecially the galaxoa presson European culture and human consciousness.

The Gutenberg Galaxy: The Making of Typographic Man

In different sections, the Greeks complain that more books will make readers lazy. I love how this book is divided into sections on the different effects the printing press had on society; that makes it far easier to find information for research.

An astonishing book, a dry one, about the effects of the Gutenberg press, a device that shocked the church, brought about new religions, started wars and changed the human race. It is a problem, but not a moral problem; and it would be nice to clear away some of the moral fogs that surround our technologies.

They are not directed at the average layman, and by quoting so extensively instead of synthesizing, McLuhan did not make his book very accessible.

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La galaxia Gutenberg – Marshall McLuhan – Google Books

Yes, at first glance this book is an incoherent mess. Net rated it it was amazing.

Apr 14, Chiara rated it really liked it Shelves: I’d warn you against the italian translation: La galaxia Gutenberg by Marshall McLuhan. This is my first book-length foray into the world of Marshall McLuhan, and I feel very torn about this book.

Lots of great ideas about antique perspectives. It popularized the term global village[1] which refers to the idea that mass communication allows a village-like mindset to apply to the entire l and Gutenberg Galaxy[2] which we may regard today to refer to the accumulated body of recorded works of human art and knowledge, especially books.

Rey Armenteros rated it really liked it Jun 21, The culture of the manuscript literally hand-writing is often referred ka by McLuhan as scribal culture. Dans ce livre McLuhan essaie de demontrer que l’invention de la presse par Gutenberg a donne naissance au rationalisme, au dualisme, a la standardisation, et a l’uniformisation culturelle a l’echelle planetaire.

La galaxia Gutenberg

And that’s definitely the case with this, one of his greatest works. McLuhan’s work is viewed as one of the cornerstones of the study of media theory. Goodreads helps you keep track of books you want to marsha,l.

It exemplifies its own outering, of course, by this same book’s printed form. Want to Read Currently Reading Read.